Next-Gen: Speaking to Next-Gen’s European media partner MCV at Sony’s Tokyo headquarters, Ken Kutaragi (Sony Computer Entertainment president) commented on the possibility of Xbox 360 and Wii overcoming the PS3: “We don’t care,” he said.
His remark isn’t a sign of forfeit to Sony’s videogame competitors, rather a sign of his confidence that PS3 production will eventually get up to speed and go head-to-head with the Wii and Xbox 360. While it’s surely keeping a keen eye on competitors, Sony’s main focus at this point is on its own in-house issues.
“Right now, [Blu-ray production] is an issue, because we can’t manufacture enough blue laser diodes for our PlayStation3s. But we will resolve that,” Kutaragi said.
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Frank Unger | Monday, October 2, 2006 at 10:19
“I don’t care,” makes perfect sense from what I’ve suspected all along. With the several delays and the media’s hype over Sony falling behind, it became quite obvious that Sony’s confidence was something that could outweigh the fears of the consumer base. After all – who’s really afraid here? The PS2 consumers. Nintendo and Xbox consumers are happy with the delay – it further supports their investment choice.
I remind myself where Sony is based – a different culture and different part of the world were patience is practiced on a much higher level. Sure, Xbox360 is fine – but I feel that America is all about ‘fast food’ and impatience. Perhaps PS3 will be a good example of patience and strategy.