c21media: The first Disney-branded channel to be broadcast entirely in high definition will launch on Friday.
Movie channel Disney Cinemagic will be renamed Disney Cinemagic HD and will be broadcast exclusively in France and French-speaking territories by satcaster CanalSat. It marks the entry of children’s and family HDTV channels into the French market.
John Hardie, exec VP and MD at Disney Channels EMEA, said that Disney Cinemagic’s focus on movies made it the ideal platform on which to launch HDTV.
“Using cutting-edge technology to help create and distribute outstanding content is at the heart of everything we do at Disney, and we’re delighted to have launched our first high-definition channel,” he said.