GPS Business News: Until now Garmin has been very shy about the location-enabled applications to be found on the forthcoming Nuvifone, with the exception of the in-car navigation application. In particular there was no sign of Garmin’s interest in friend finder or GPS-enabled social networking. Therefore it was interesting to hear today that mobile social networking provider GyPSii, signed a multi-year worldwide agreement with Garmin. GyPSii incorporates a wide range of location-specific functions and mobile lifestyle services, including mobile search, user generated content-sharing and social networking.
“Under the terms of the agreement, GyPSii will provide technology, products, worldwide data center infrastructure, development licenses, and GyPSii branding rights to Garmin, on a worldwide non-exclusive basis for a range of Garmin products,” said GyPSii. “The agreement provides development licenses to Garmin, to leverage the GyPSii location-based geo-social networking services infrastructure for internal development and integration with its products. The agreement also has provisions for revenue sharing between GyPSii and Garmin”. At this time nor GyPSii neither Garmin are ready to disclose what kind of revenue (advertising, subscription) they intend to generate from this partnership.