Samsung looking to increase plasma TV shipments this year

DigiTimes: Samsung Electronics, the second largest plasma TV vendor, is looking for additional suppliers of PDP filters, as the company aims to increase its plasma TV shipments to 4.5-5 million units in 2009 from three million units in 2008, according to market sources.

Despite its goal to increase plasma TV shipments, Samsung will not need to expand its PDP module capacity this year, as its existing capacity, including that from Samsung SDI, will be more than sufficient, the sources explained.

But its PDP filter supplier, Samsung Corning Precision Glass (SCP), may not have enough capacity to cater to Samsung’s increasing needs, the sources said. Samsung Corning, which also supplies PDP filters to Panasonic, the world’s number-one PDP TV vendor, has no plan to expand its PDP filter capacity because of the plasma market’s long-term outlook, the sources said. Shinan SNP, a Taiwan subsidiary of Korea-based SNP Lab, has reportedly started shipping PDP filters to Samsung in small volume, according to the sources.

Shinan, an indium tin oxide (ITO) glass supplier who has diversified into PDP filters, has revealed that it is also in the process of gaining certification to supply PDP filters to TV vendors in Japan, Taiwan and China. Shinan expects its new PDP filter business to contribute US$40 million in annual revenues, according to company president Sang-Myeon Lee.

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