ASA bans digital radio ad for claiming interference on DAB is not an issue

What HiFi: The controversy over digital radio rumbles on. After the Lords communications committee called for an analogue radio scrappage scheme, now comes news that the Advertising Standards Authority (ASA) has banned an ad claiming that digital radio doesn’t suffer from signal interruptions, unlike analogue sets.

The radio campaign, by the Digital Radio Development Bureau, had a voiceover that was intermittently interrupted with interference. The voiceover said that interference was an issue when listening to “conventional analogue” radio.  Read more…

top

Comments are closed.

top