Tag: Hasbro

Creative teams up with Hasbro’s Playskool for DRMed baby toys

Anything But iPod: Hasbro and Creative have joined to create a line of digital audio players for the Playskool line of toys for tots. Plans are to integrate digital music into various Playskool toys starting with some sort of tune playing mobile. The product is aimed at Generation X and Y’ers that will be able to customize the music played by downloading songs from the internet. Hasbro has looked to Creative to find a way to protect content and legally download rhymes and lullabies.

The new line will drop September 1st.

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High Score 100 Transformer turns into PlayStation controller

Slashgear: Plenty of you have at least one Transformer stashed away in your house somewhere. Wouldn’t it be cool to have one that turned into a PlayStation controller?

It would be if the controller actually worked. However, this High Score 100 (an Autobot if you were wondering) only turns into something that looks like a controller. It is made by Hasbro and is a part of the Real Gear Robots line of toys.

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