GPS Business News: Google has selected INRIX’s Real-time Traffic to help power its navigation and mapping applications, we learned today. The service is initially available in 8 countries across Europe, including the U.K. and Germany with plans to roll out into addition markets by the end of the year. (more…)
Gizmodo: Tele Atlas, that company that creates mapping databases for many GPS devices, has teamed up with software startup Inrix, and the result is new trafficking software that uses billions of pieces of historical traffic data to predict how congested roads will be throughout the day.
You’ll be able to use this software algorithm along with your GPS navigation system to receive accurate estimates of traffic flow, without paying for live traffic updates.
Even without that real-time data, with this software on board your car’s GPS unit, the “time to destination” number can be much more accurate. Now, GPS systems typically use posted speed limits to give you an estimated time of arrival.